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          <dc:title>水平思考マーケティング ～名古屋の中小企業の事例を中心に～</dc:title>
          <dc:title>Lateral marketing - Case Studies of Small Firms in Nagoya -</dc:title>
          <dc:creator>岩田, 憲明</dc:creator>
          <dc:creator>91</dc:creator>
          <dc:creator>イワタ, ノリアキ</dc:creator>
          <dc:creator>IWATA, Noriaki</dc:creator>
          <dc:subject>経営革新</dc:subject>
          <dc:subject>新商品開発</dc:subject>
          <dc:subject>アイデア発想法</dc:subject>
          <dc:subject>水平思考</dc:subject>
          <dc:subject>日本企業</dc:subject>
          <dc:subject>Innovation</dc:subject>
          <dc:subject>Lateral Marketing</dc:subject>
          <dc:subject>New Product Development</dc:subject>
          <dc:subject>Japanese Firms</dc:subject>
          <dc:subject>Small Firms</dc:subject>
          <dc:description>departmental bulletin paper</dc:description>
          <dc:publisher>愛知学院大学経営管理研究所</dc:publisher>
          <dc:date>2015-12-18</dc:date>
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          <dc:identifier>経営管理研究所紀要</dc:identifier>
          <dc:identifier>22</dc:identifier>
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          <dc:identifier>22</dc:identifier>
          <dc:identifier>Bulletin of Management Research Institute</dc:identifier>
          <dc:identifier>AN10482415</dc:identifier>
          <dc:identifier>1341-3821</dc:identifier>
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